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Systems Saved Me

This is the Systems Saved Me Podcast, where we help business owners navigate their way to success through systems. If you want an action­packed podcast with step by step chatter from a variety of industries, this is the show for you! I’m Jordan Gill, Head Honcho at Personalized Procedures, a business operations agency for overwhelmed entrepreneurs. Listen in every Monday for a shiny new episode!
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Jul 19, 2017

This episode is brought to you by The Kolada Group.

Today, I’m talking about getting sponsorships and planning successfully for your events.

My guest is Laci McKinney, who founded The People’s Voice PR Agency.

Topics:

  • (:31) Intro – Systems Saved Me Summit
  • (1:21) Meeting Laci
  • (3:03) Blank slate
  • (4:27) Where it starts
  • (5:24) The event planning process
  • (6:55) Budget talk
  • (7:46) Marketing
  • (9:40) Event planning takes time!
  • (10:21) Getting people to buy in... early
  • (12:08) Utilize event participants
  • (14:09) Sponsorships
  • (18:31) Additional advice
  • (22:00) Attendee perspective
  • (22:48) Tools/software
  • (24:14) Best financial investment
  • (25:13) Worst financial investment
  • (27:11) Finding Laci

Quotes of the Week:

“If you’re not visible, then you’re not going to get anyone coming to the event.” - Laci

“Think of it as a collaboration more than a sponsorship... Make it mutually beneficial” - Laci

Resources:

Systems Saved Me Summit

www.thepeoplesvoicepr.com

Instagram:
@thepeoplesvoicepr
Facebook:
The People’s Voice PR Agency

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